1. Make the interface uniform for the entire project
The main principle of a well-designed UX is the uniformity or consistency of the interface on all pages. Color schemes, fonts and writing style can positively affect usability and user experience with the right combination.
Practical advice: first check how convenient it is for you to use the site. After all, consistency is similar to a double-edged sword: if a web project was initially thought out incorrectly, then adding new parts so that they looked in a single way can seem like a difficult or completely impossible task.
Bottom line: in software development, first design and then style.
2. Design easy-to-use navigation
Think about how it will be more convenient for the user to navigate inside the project. Good navigation plays an important role: it can be either a guiding star or Ivan Susanin.
Practical tips:
Use the top-level navigation menu only for the most significant pages of the project. Do not add more than seven items to this menu. Better add lower-level navigation, with clearer categories.
Use standard words in the menu, so it will be easier for the user;
Reduce your travel time to your destination. Make sure that the person does not get bored by clicking on sections that are unnecessary to him;
Menu in the footer. Do not forget about it, usually customers want to find contact information, agreements and terms of use of the product there.
3. Change the color of visited links
The user may get confused and click on one link twice if you do not highlight it after visiting. It will be sad if, because of this, a person leaves your site.
4. Make the page easy to scan with your eyes.
For the first time, users are more likely to quickly look through the contents of the page than read it. Moreover, they will crawl it until they find what they went to your site for. You can direct page visitors using a visual hierarchy. Indicate where you want to focus first, second and so on.
Source – WebSailors
