These are the recommended picture settings for the LG UJ7700 series sold in the US and Canada: the 49UJ7700, 55UJ7700, 60UJ7700 and 65UJ7700. The TVs use an IPS panel and support HDR. When they were released, HDR had only just become a common feature and there was still very little HDR content.

The values below will help you get a more accurate and natural picture than the factory presets. They are intended for a dark or dimly lit room.

Quick Settings Overview

Picture Mode: Expert (Dark Room)

SettingValue
Aspect RatioOriginal
Energy SavingOff

Picture Mode Settings

SettingValue
Backlight39
Contrast90
Brightness50
H Sharpness0
V Sharpness0
Color51
Tint0

Picture Options

SettingValue
Noise ReductionOff
MPEG Noise ReductionOff
Black LevelLow
LED Local DimmingOff
TruMotionOff

Expert Control

SettingValue
Dynamic ContrastOff
Super ResolutionOff
Color GamutNormal
Edge EnhancerOff
Color FilterOff
Gamma2.2

White Balance

SettingValue
Color TemperatureWarm2
Method2 point
PatternOuter
PointLow

White balance values (by IRE level):

IRERedGreenBlue
5-6-3-14
10-3-3-10
15-2-10
20-9-93
25-7-82
300-25
35-3-60
40-2-4-2
45-1-3-3
50-1-10
550-21
60-8-5-2
65-9-4-1
70-3-15
75-437
80-209
85-3-112
90-8-612
950-319
1000035

What Each Setting Does

  • Expert (Dark Room): the most accurate picture mode, designed for dim lighting. In a bright room, try Expert (Bright Room) and raise the backlight.
  • Aspect Ratio – Original: shows the picture in its source proportions, without stretching or cropping.
  • Energy Saving – Off: automatic power saving dims the screen and changes brightness on its own.
  • Backlight: controls overall screen brightness. Adjust it to your room, since 39 is tuned for a dark room.
  • Contrast and Brightness: Contrast sets the white level, and Brightness sets the black level. Check them on a test pattern so that you don’t lose detail in bright or dark areas.
  • H/V Sharpness – 0: avoids artificial edge halos on a 4K picture.
  • Noise Reduction and MPEG Noise Reduction – Off: these filters smooth fine detail. Turn them on only for low-quality sources.
  • Black Level – Low: suits standard video sources. If you connect a PC that outputs full-range RGB, try High or Auto.
  • LED Local Dimming – Off: local dimming can raise contrast, but it may also cause uneven brightness in dark scenes.
  • TruMotion – Off: disables motion smoothing and the “soap opera effect”. For fast sports you can try a low setting if you prefer smoother motion.
  • Dynamic Contrast, Super Resolution, Edge Enhancer – Off: these add artificial processing, so the image stays closer to the source.
  • Color Gamut – Normal: keeps colors accurate for standard content; Wide tends to oversaturate.
  • Gamma 2.2: a common target for normal viewing.
  • Color Temperature – Warm2: on LG TVs this is typically the closest preset to the standard white point.
  • White balance: fine-tunes color neutrality across brightness levels, from dark grays to white.
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