Televisions are produced under different brands, companies have invested in the development of new technologies and won the deserved attention and veneration of users.
But our days have come, TVs have changed a lot and many companies simply can not compete in the TV segment. And there were three types of companies:
- Companies that produce new technologies and produce TVs.
- Companies involved in the assembly of TV sets from various components, also produce TVs and well-known brands by buying this right, (production of TVs under license).
- Companies that do not produce television sets, but produce components for TV sets
Now buying a TV of a well-known brand, it may well turn out that the company that made a name for its TV actually does not produce TVs for a long time, selling its television business along with the trademark or licensing the use of the brand of another company.
Consider manufacturers of TV brands
Television brand Samsung
Television brand Samsung – The Korean company, a leader in the production of televisions, invests in the development of new technologies, manufactures and sells TVs under its Samsung brand.
Television brand LG
LG – who owns LG? company LG, is engaged in the development of new technologies and the production of television sets. One of the most significant developments, the release of OLED screens. LG also sells its screens by another manufacturer.
LG Corporation is public, the company’s shares are traded on the London and Korean stock exchanges. Who owns LG stock? The corporation includes several companies. In general, about 30% of the shares are owned by the corporation, about 50% of the shares are owned by various investment funds and private owners in Korea. About 20% of the shares are in foreign investors.
Television brand Sony
Sony – The Japanese company produces TVs under its own brand, screens are mainly purchased from other manufacturers such as LG. Feature of TVs from Sony quality software and good processors.
Television brand Panasonic
Panasonic – The Japanese company produces TVs under its own brand, develops new technologies, and since 2014 has not sold its TVs in the US.
Television brand Toshiba
Toshiba – Who owns Toshiba TV. American continent, Toshiba, in 2015, sold its business for the production of TV sets to the Japanese company Compal, (including the plant in Mexico), which manufactures electronics for various brands. In other regions, Toshiba has also ceased production of TVs since 2015, TVs were made to order by the Turkish concern Vestel. And at the end of 2017, Toshiba announced the sale of its television business to the Chinese company Hisense.
Television brand Blaupunkt
Blaupunkt – Originally a German company, until 2008 was controlled by the Bosch-Siemens group. In 2008 it was sold to the investment group Aurelius AG. Since after the sale of Blaupunkt, the Bosch-Siemens concern retained the factories for the production of components (only assembly lines were sold). The new owner began to reduce the cost of production by moving production to third countries; since 2011, all Blaupunkt products have been manufactured to order in China on assembly lines of third-party manufacturers. Naturally, quality suffered, many companies that previously bought products for installation in manufactured products (for example, cars) refused this. In 2016, the company was declared bankruptcy. In 2016, the company was liquidated. Factories sold, staff fired.
Since 2016, since the Blaupunkt trademark is owned by the investment company Aurelius AG, the rights to the trademark are controlled by the subsidiary company Aurelius AG, GIP Development SARL, which is engaged in brand licensing.
As a result, now any electronics manufacturer can license and produce products under the Blaupunkt brand. Blaupunkt TVs are now manufactured by several companies. Manufacturers vary by country.
If we consider the production of televisions. That TVs are mainly produced in India and China. Also, some manufacturers assemble televisions in Eastern Europe from Chinese components. Televisions of the budget segment themselves have a minimum of capabilities and functionality. Mostly assembled in China from cheap components. Learn more about the Blaupunkt brand.
Televisions Element, Seiki, Westinghouse TV, THTF
Element Seiki, Westinghouse TV, THTF – All of these brands belong to one company, namely China Tsinghua Tongfang. To promote their TVs, several brands are registered or purchased for use under license. Televisions are made in China. A number of Element TVs are assembled from finished components in the United States. Televisions of the budget segment are mainly focused on the US market.
Television brand JVC
JVC – the company JVC ceased production of TVs in 2010, the right to produce TVs under the brand JVC in 2011 was sold. The right to manufacture and sell TVs under the JVC brand in the United States, Canada, Mexico was bought by Taiwan’s AmTran Video company, in 2018 the license expired and the right to sell TVs was bought by the Chinese company Shenzhen MTC, it also has a license to sell TVs in China and Korea. In Europe, the license was bought by the Turkish concern Vestel. Since license holders order television sets from companies engaged in assembling TV sets under different brands, then the quality of TVs is highly doubtful.
Television brand Sharp
Sharp – Japanese corporation operating in various industries, a leader in the manufacture of displays for commercial use. The production of television for several years was unprofitable. In 2015, the TV manufacturing business in America, including the factory in Mexico, was sold to the Chinese concern Hisense, and a license was sold for the right to sell Hisense TV sets on the American continent. Subsequently, Sharp realized his mistake and is trying to regain control of the North American market, trying to terminate the agreement with Hisense in court, but so far unsuccessfully. In Europe, Sharp also left the Sharp TV brand for the TVs and sold (licensed) to the Slovak concern UMC (Universal Media Corporation), which could not actively promote it. Sharp Corporation is made only for Japan, China, Singapore, in these countries, the company had a leading position in the TV market.
In 2019, a reduction was reached between Sharp and Hisense. The North American TV business is bought back by Sharp. Following refineries, Sharp plans to resume production of TVs in 2019 for North America.
In Europe, Sharp also decided to regain control of television production. In 2016, the new joint venture SKYTEC UMC Management s. r. o in which UMC (Universal Media Corporation) and Sharp became shareholders. Sharp has a controlling stake.
Television brand Philips
Philips – In 2010, Philips decided to stop the production of TVs, the right to manufacture and sell Philips TVs was bought by the Chinese concern TP Vision, it sells Philips TVs in Europe, Russia, the Middle East, Brazil, Argentina, Uruguay, Paraguay and selected countries in Asia.
In the US, Canada and other countries of the American continent, the Philips brand is sold. It was bought by Funai Corporation, which produces and sells TVs under this brand.
The quality of Philips TVs is very different depending on the manufacturer, but overall quality is mediocre.
Television brand Funai
Funai – The corporation owns not only this brand, but it also owns the brands Magnavox, Philips (America), SANYO, Kodak (printers). Is engaged in the release of low-cost televisions for the North American market under various brands.
Television brand Polaroid
Polaroid – company Polaroid went bankrupt in 2011, in Europe TVs Polaroid is produced by the Turkish concern Vestel. In the US, the brand belongs to PLR IP Holdings, LLC is a valid licensee of Empire Electronics.
Television brand Hisense
Hisense – who owns Hisense. Chinese manufacturer of electronics, produces about 50% of TVs under its brand, also bought licenses for the production of TVs under other brands, in the American continent produces and sells TVs under the brand name Sharp, in other regions since 2018 produces TVs under the Toshiba brand. Hisense also owns trademarks under which it manufactures and sells its products to Hitachi, Lucent, Matsushita, NEC, Sanyo, Toshiba and Qualcomm.
Television brand Hitachi TV
In 2010-2012, the management of the corporation decided to revise the policy in the production of television sets. It was decided to sell all the TV assembly plants, the last factory in Japan to assemble the TVs was sold at the end of 2012. The corporation decided to switch to outsourcing in the production of television sets. Hitachi sells televisions but does not produce. Televisions under the Hitachi brand are made to order. For Europe, TV sets are collected by the Turkish concern Vestel. For the USA, Canada, TV sets are manufactured by Hisense Chinese concern.
Television brand Vizio
Vizio – The American company sells TVs under the trademark Vizio, it does not produce TVs because it does not have production capacity, it only sells and maintains its products. Televisions are manufactured in China and Mexico, by third-party manufacturers.
Television brand SunbriteTV
SunbriteTV – the brand belongs to SnapAV which bought SunbriteTV in 2015 and continued the production of TV sets that are positioned as an outdoor equipment, the company invests in the development of TV protection from external influences, the components for TVs are purchased from various manufacturers.
Television brand Supersonic
Supersonic – brand belongs to Supersonic Inc., the company specializes in the production of various electronics, including TVs, mainly assembly of components.
Television brand RCA
RCA – RCA was bought out by Technicolor, and the rights to sell TVs under a license were transferred to Curtis International, TVs are ordered from third-party manufacturers under the RCA trademark.
Television brand Thomson
Thomson – Thomson was bought by Technicolor, and in the future the right to produce TVs under the Thomson brand is licensed for the Chinese concern TCL, which, under the Thomson brand, sells its TVs in Europe.
Television brand Telefunken
Telefunken – The German company producing various electronics, TVs under the Telefunken brand are produced by the Turkish concern Profilio-Telra. TVs do not occupy an expensive segment, because cheap components are used for assembly.
Television brand TCL
Chinese company manufacturer of various electronics. Included in the top three companies in terms of the number of TVs produced in 2018, about 28 million TVs were produced. The assembly of televisions mainly takes place in China, but some are assembled in other countries from components manufactured by TCL.
LCD panels for their TVs TCL produces independently in its factories in China, the first factory was built in 2009, the second factory in 2016. In the assortment of LCD and QLED displays, it is also planned to begin production of OLED screens.
The main number of TVs produced is cheap TV models with Full HD and 4K resolution. A small price is achieved by using cheap materials and components on TVs. For example, screens even have 4K resolution but with a maximum frequency of 60 frames per second. Due to mass production, a large percentage of rejects and failures.